Creativity has always been the order of the day in California, where a blend of contemporary luxury and ancient tradition is combined. Designers here have been trend setters as far as Los Angeles to San Francisco, and are making the world reconsider their interiors. Their outstanding aspect is the perfect utilisation of the rugs, which are handmade, hand-woven, and statement pieces that are used to transform the spaces in a matter of seconds. Rugs are not only covering the floor anymore, but they form the basis of the home decoration. At Rugs and Beyond, we think that a properly selected rug becomes the heart of every inhabited place, and these high-ranking California designers are right.
Kelly Wearstler - The Queen of Eclectic Elegance
Kelly Wearstler is known as an embodiment of extraordinary and avant-garde interiors. She is also known to combine patterns, textures, and colours, and usually tries to use rugs as the point of reference in her work. It can be an Oushak geometric carpet in a Beverly Hills mansion or a subtle neutral solid rug in a Malibu retreat, but Kelly can tell that a handmade rug can connect even the most eclectic decor.
Martyn Lawrence Bullard - Hollywood's Favourite Designer
Martyn Lawrence Bullard can never be left behind when it comes to luxurious style with personality. His designs for Hollywood stars are usually hand-tied Persian and Kashan carpets. Martyn uses rugs as a form of statement art- in the living rooms, bedrooms, and even on patios. He frequently uses multiple carpets to give them depth, and that is the best way to make California living seem luxurious.
Amber Lewis - Master of California Cool
Amber Interiors is about relaxing, easy-going California living. Amber Lewis incorporates old hand-woven carpets into her work to add comfort and genuineness. She is fond of incorporating natural colours, outdated Oushak carpets, and tribal designs to make it look cosy and still rich. Her design philosophy reveals the way in which a rug can be used to make the modern, minimal spaces softer and more welcoming.
Jeff Andrews - Bold and Glamorous Interiors
Jeff Andrews has an exuberant design style, and he has designed homes for A-list celebrities. He defines spaces using large handmade rugs with elaborate designs. In the case of Jeff, a rug is not a decor element, but it is the element that holds his glamorous interiors together. It is his capability to incorporate the traditional Persian rugs with the contemporary furniture that makes a difference to him in the California design world.
Jay Jeffers - Contemporary with a Twist
One such designer is Jay Jeffer, who is quite sophisticated and playful. Custom rugs and hand-knotted designs are common in his areas to capture the personality of his clients. It can be a daring medallion rug to adorn a penthouse in San Francisco or a subtle Kashmiri rug for one of the houses on the coast. Jay makes sure the rug remains the main feature in the design.
Final Thoughts
Five California designers are reinventing the concept of home decor not only through their creative minds but also through their rational application of the rugs. Oushak and Persian, Kashan and tribal - every rug has a story, and it becomes the centre of the home. In our opinion, at Rugs and Beyond, all homeowners can decorate their interior with the help of the appropriate handmade rug, just as these great designers did. And yet, rugs are not accessories; they are investments in eternal beauty.